Weekly INNOCOS TRENDS report
Today we are talking about Women’s Health.

Welcome to the first INNOCOS TREND REPORT

TODAY, on the Mather day we speak about Women’s Health trend,
that taking beauty by storm and breaking taboos
We will talk about
– 3 reasons why this trend emerged just now,
– cover some major innovation in beauty and wellness.
– at the end I have a bonus tip, so stay with me.

1-st lets establish a basic statement: beauty= health …. & wellness

We understand that living a healthy lifestyle improves our appearance,
and that the health of our skin is an indicator of our overall health.

Now, WHY this trend emerged just now? It all comes down to money…
1-stly, we had not enough date on women’s health, ….
Women were not included in medical studies until 90, because our body is more complex than men, with menstrual and hormonal cycles….…. And it assumed that study with men will be more accurate (and less expensive)
2-ly, in patriarch society men were valued highly for positions of power and with limited funds, calculated as better ROI
3-ly there was a lot of taboos about speaking about women’s health in media and public, in fact, quite recently, like 3 y.al, a number ads online and printed media were banned taken down for using the word Vagina

INNOVATIONS:

Health inspired products in beauty taking industry by storm, but lets talk about new products that launched recently related to particularly Women’s Health?

Of course, the starting points is: Diagnostics – Both, home devises and test kits to process in laboratories,
There is a number of apps and online AI powered personalization tests.

Not to mention some general tests like sleep, skin, DNA, microbiome, including skin, mouth…. the new area opened right now is vagina microbiome, – sexual wellness is booming!

Hormones is another HUGE area and there are apps that help you to track your menstrual cycle
so based on that adjust your exercise routine, your diet, prioritize rest and relaxations and
even schedule important events, like job interview or social events, which recommended to do during your follicular phase, this is when you ‘re likely to feel more energetic and social.

There is a wide range of products launching.
to tackle these specific issues, Like menopause supplement and skincare, Hormones, products to tackle fertility, Help during pregnancy and postpartum.

BONUS

If you like to follow these trends to keep coming up with amazing new products, the best way to start is to learn about the specific women’s needs.

Where can you learn it? Join communities, events and follow Longevity and Biohacking trends!

There are many of them out there, let me give you few examples:
– I like simple science-based tips by @biohackingwomen IG
– Higher Dose has created amazing community Biohack-Hers – lots of good content on their website.
– And invest in get research reports from brands like Euromonitor International and we have Irina Barbalova coming on June 7-9 to Berlin to present the latest and hottest research, + we have some amazing brands in the area of sexual wellness, diagnostics and science – backed beauty startups talking. So join us, I hope to see you in Berlin! www.innocosevents.com

NNOCOS is a highly curated network of leaders and founders in the beauty and wellness industry. It is dedicated to helping executives stay connected, whilst enhancing their career and knowledge through online & face-to-face platforms, sharing educational and disruptive content and creating unforgettable experiences.

We believe in heartfelt connections at the core of what it takes to build meaningful relationships. No matter how isolated we become with the advances of technology and social distancing, human connection is intrinsically important.

“Meeting the right people”, this is what we stand for. Check out our next events at www.innocosevents.com and join www.innocosclub.com to gain access to great content in our library!

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In this month’s Tea Time with Taylor, Taylor Clifford is joined by Vince Roberge and discuss the findings from Johnson Consulting Group’s 2026 Trends & Insights Report. Drawing on 654,327 sales and survey records from firms across 3 countries, this session explores what the numbers reveal about where the profession is thriving, where it’s under pressure, and what separates high-performing firms from the rest.

Objectives:

-Identify the key performance metrics tracked in the Trends & Insights Report and explain how each one reflects a different dimension of the family experience and firm health.
-Recognize the strategic role of service training, pricing discipline, and pre-need development in driving revenue resilience, particularly in a market with increasing cremation volume and price sensitivity.
-Apply data from the report to evaluate your firm’s performance against national and regional benchmarks to identify areas for immediate opportunity.

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“I’ll Change for You” by Mitski from the new album ‘Nothing’s About to Happen to Me’ available February 27 on Dead Oceans.
Pre-order ‘Nothing’s About to Happen to Me’: https://mitski.lnk.to/NATHTM
Listen to “”I’ll Change for You””: https://Mitski.lnk.to/ill-change-for-you
Pre-order the ‘Nothing’s About to Happen to Me’ merch collection: https://mitski.store

Home

https://mitski.store
https://www.instagram.com/mitskileaks/

@mitskileaks

https://www.facebook.com/MitskiLeaks/
https://www.threads.com/@mitskileaks
https://x.com/mitskileaks

Music Credits:
Mitski – Vocals
Ty Bailie–Electric Piano
Fabiano do Nascimento–Guitar
Bruno Esrubilsky–Drums
Patrick Hyland–Percussion
Jeni Magaña–Bass Guitar
Andrew Bulbrook–1st Violin
Xenia Deviatkina-Loh–2nd Violin
Rita Andrade–Viola
Christine Kim–Cello
Dan Higgins–Flute, Bass Flute
Pete Korpela–Vibraphone
Drew Erickson–Piano
Written by Mitski
Produced & Engineered by Patrick Hyland
Strings recorded at Sunset Sound & TTG Studios
Drew Erickson – Arranger, Conductor
Michael Harris – Engineer
Isaac Diskin – Additional Engineering
Alex Miller – Assistant Engineer
Mastered by Bob Weston

Video Credits:
CREATED BY – Rena Johnson
VIDEO BY Lexie Alley & Andy Deluca
CREATIVE DIRECTOR – Mitski
STYLIST Shirley Kurata
ASST STYLIST Danielle Sims
ASST STYLIST Jenny Lee
PRODUCTION DESIGNER – Brian Spadafora
ART DIRECTOR – Patricia Witt
SET DEC – Cyrum A. Ramirez
PROP MASTER – Ben Greene
LIGHTING – Floral Park Productions
Rory O’Connell
Kealan O’Connell
Gabriel Gely
Robort River
HAIR Christian Marc
MAKEUP Adam Breuchaud
EXECUTIVE PRODUCER – Doug Klinger
HEAD OF PRODUCTION – Jesy Odio
PRODUCER – Megan Short
1ST AD – Pam Matew
TRUCK PA – ART Anthony Espinoza
TRUCK PA – PROD Jhovanny Esparza
CREATIVE CONSULTATION – Mary Banas

Lyrics:
How
Do I let our love die
When you’re the only other keeper
Of my most precious memories

Yeah
I’ve been drinking
Why’s that gotta mean
I can’t call you ‘bout you and me?

‘Cause I’ll do anything
For you to love me again
If you don’t like me now
I will change for you

Bars
Such magic places
You can be with other people
Without having any one at all

But now
They say they’re closing
So I’m loitering outside
Watching all the cars passing by
Like a kid waiting for my ride

I’ll do anything
For you to love me again
If you don’t like me now
I will change for you
I’ll change for you

–

Mitski – I’ll Change for You
#Mitski #IllChangeforYou #NothingsAbouttoHappentoMe

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Trending in Tableau CRM is the best way to track data over time. The dashboard tracks key metrics over time and gives you insights into your growing dataset. You can get a clear picture of where your business is and monitor the progress of its growth. Start trending right away! The earlier you start trending, the sooner you can track changes over time efficiently.

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