Sports UK
Fabregas, film stars and Disney: How Como are disrupting Italian football | BBC Sport
BBC Sport travels to Lake Como to uncover how one of Italy’s most beautiful destinations is transforming its football club into a global brand. Led by coach Cesc Fabregas, Como FC are blending tourism, luxury and a bold on‑pitch philosophy to disrupt Serie A’s established powers – and chase a place in European competition.
From celebrity visitors to an ambitious “Disney‑style” sports project, this is the inside story of how Como are trying to change Italian football forever.
00:00 Como’s New Ambition
00:21 The ‘Disney’ Strategy
05:31 Fabregas’ Football Vision
07:37 Chasing Europe
Follow more on the BBC Sport app, iPlayer and Sounds.
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#bbcsport #seriea #comofc
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Match of the Day pundit Alan Shearer believes Tottenham had no choice but to sack manager Thomas Frank as the club are currently in a relegation battle.
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Follow more on the BBC Sport app, iPlayer and Sounds.
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#bbcsport
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Novak Djokovic smashes the silhouettes quiz
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#bbcsport #tennis #wimbledon
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Can tennis stars name one thing that’s better than their sport?
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Before manager Jose Mourinho’s Champions League return to Stamford Bridge with Benfica, relive the 2004 news conference that introduced him to English football as the “Special One”.
Watch ‘How to win the Champions League – Jose Mourinho’ now on BBC iPlayer: https://www.bbc.co.uk/iplayer/episode/m002b88p/how-to-win-the-champions-league-series-1-3-jose-mourinho
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